My racekarts have Enginetics master cylinders like yours and I had the same problem. You probably just need to powerbleed to force the brake fluid past the airlock. Racekart shops sell exspencive powerbleeders, but I made my own for free.
I just use a (
clean) nipple-cap from a gear lube bottle like this:
Screw that cap onto your plastic brake fluid bottle. The threads always seem a bit loose, so I instal a hose clamp around the cap and tighten it a bit so the cap makes a good seal.
Now all you have to do is tilt the bottle upside down, stick it firmly into the master cylinder reservoir-fill hole, and squeeze the bottle. You dont have to push or pump the brake pedal at all. Just squeeze the bottle, you can bench-bleed just the master cylinder, or power bleed your whole system this way.